Recruitment Marketing Manager – Growth Partners Network
Tech Stack
Job Description, Responsibilities & Requirements
About the Position
We are looking for an experienced B2B acquisition marketer with deep digital expertise to drive new mortgage brokers into the OneDome Growth Partners network. This is a cross-channel role where you will be responsible for identifying, reaching, and converting mortgage brokers primarily through performance digital channels, while also amplifying impact through PR, events, and referral initiatives.
Location: London
Reporting Line: Head of Partner Advocacy & Growth
Department: Marketing
Employment Type: Full-time
Responsibilities
Digital-First Broker Acquisition Strategy
- Design and execute a multi-channel acquisition plan to drive a steady pipeline of new mortgage broker partners.
- Own and optimise the full funnel – from awareness through to application.
- Develop a referral initiative that includes digital tracking, automated incentives, and broker-friendly sharing tools.
Performance Marketing & Optimisation
- Manage acquisition budgets with a CPA focus, continuously testing ad creative, landing pages, audience segments, and offers.
- Implement retargeting campaigns to nurture brokers who have shown interest but not yet joined.
- Work with analytics teams to set up conversion tracking.
- Run regular A/B tests on messaging through deep understanding of our value proposition.
- Test channel mix to improve conversion rates.
Channel & Campaign Integration
- Work closely with the PR team to amplify trade media coverage – using earned media as fuel for paid and owned campaigns.
- Partner with the Events Manager to create hybrid event strategies: identifying where to be seen and how to maximise our presence.
- Spend time with internal partnership and sales teams to map the broker’s digital journey from first click to first completed application.
- Own the Growth Partners website landing pages for acquisition, optimising for SEO and conversion (CRO).
- Develop a compelling narrative around the Growth Partners community and create acquisition-focused digital assets and content to drive engagement.
Performance Reporting & Optimisation
- Track, measure, and report on digital acquisition KPIs: new broker sign-ups, CPA, CTR, conversion rate (landing page to application), ROI by channel, and referral conversion rates.
- Produce weekly dashboards for the Head of Partner Advocacy & Growth, making data-backed recommendations to reallocate spend.
- Feed digital learnings back into the broader growth strategy to continuously improve broker acquisition efficiency.
Requirements
- 5+ years of B2B marketing experience, with at least 3 years in a digital marketing or performance marketing role.
- Proven track record of growing memberships or acquiring partners preferably in a professional services environment.
- Hands-on experience with: Google Analytics, Google Ads, LinkedIn Campaign Manager, email marketing platforms, and content management tools.
- Demonstrable success in creating innovative acquisition campaigns across multiple channels.
- You are digitally obsessive and commercially savvy: You love data and can model LTV:CAC and argue for incremental budget based on channel performance.
- A collaborative operator, you’ll enjoy working as part of a team whilst being equally at home leading a solo project.
We Offer
- Competitive salary: 40,000 - 45,000 GBP per year
- Full-time employment
- Opportunity to work in a fast-growing, profitable fintech company
About the Company
OneDome is a UK-based housing and fintech technology platform building an AI-powered platform to simplify life’s biggest financial decisions - from buying a first home to building and protecting long-term wealth.
The platform brings together property discovery, mortgage origination, legal and transaction services, insurance, and financial planning into a single, end-to-end digital experience. OneDome’s flagship HomeBuyer Service reimagines home ownership as a retail-style product, bundling everything required to purchase a home into one transparent, fixed-price offering. Beyond home purchases, the platform supports customers across the full lifecycle of home ownership and personal finance.
OneDome operates at scale, working with a nationwide network of over 500 mortgage brokers and arranging approximately $1.4 billion in mortgage volume per month, positioning the company among the largest housing and mortgage platforms in the UK.
The company is profitable and has been recognised for rapid, capital-efficient growth, including being ranked the 4th fastest-growing fintech and 17th fastest-growing technology company by the Deloitte Fast 50 in 2025, and the 6th fastest-growing tech company by the Sunday Times Tech 100 in 2026.
Backed by Channel 4 Ventures and family offices across the UK, Saudi Arabia, the United States, and Australia, OneDome is building the next generation housing and fintech super-platform, replacing fragmented, manual processes with a modern, data-driven, AI-enabled consumer experience.