About the Position

We are seeking a Sales Associate Director to drive revenue growth and expand NIQ’s analytics and consulting business in the Japanese market. As a Sales Manager within the Japan Strategic Analytics & Insights (SA&I) team, you will be responsible for driving revenue growth and expanding NIQ’s analytics and consulting business in the Japanese market. You will work closely with manufacturers, retailers, and service providers to deliver data-driven solutions that address complex business challenges.

This is a high-impact, client-facing commercial role requiring a strong combination of sales excellence, consultative thinking, and analytics understanding.

Responsibilities

Own and drive end-to-end sales activities, including pipeline development, client acquisition, and account growth
Identify new business opportunities and proactively engage key clients to expand NIQ’s presence in assigned industries
Lead consultative sales engagements, understanding client needs and positioning data-driven solutions and research services
Develop and deliver compelling proposals in collaboration with internal analytics and delivery teams
Build and manage long-term client relationships, ensuring repeat business and upsell opportunities
Achieve and exceed annual revenue targets and sales KPIs, ensuring sustainable business growth
Collaborate cross-functionally with product, analytics, and operations teams to ensure successful project execution and client satisfaction
Leverage NIQ’s full portfolio (quantitative/qualitative research, analytics solutions, and data assets) to deliver value-driven insights to clients

Requirements

10+ years of experience in B2B sales, business development, or account management
Proven track record of driving revenue growth and closing complex deals
Experience in analytics, consulting, market research, SaaS, or data-driven industries preferred
Strong understanding of Japanese market dynamics and client expectations
Demonstrated ability in consultative selling and stakeholder management (multiple decision-makers)
Ability to translate data and insights into business value propositions
Excellent communication and presentation skills in a client-facing environment
Highly proactive, result-driven, and adaptable in a fast-paced environment

Nice to Have

Experience selling data, insights, research, or analytics solutions
Existing network across FMCG, retail, or related industries
Experience working in global or matrix organizations
Business-level English proficiency

We Offer

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

About the Company

At NIQ, we are committed to helping clients grow by delivering a deep understanding of consumer behavior through advanced data, analytics, and technology. Our Strategic Analytics & Insights (SA&I) team plays a critical role in translating data into actionable insights that drive business impact.

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our Commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the NIQ Diversity and Inclusion page.

Sales Associate Director

Job description