Sales Development Representative

About the Position

Sales Development Representative

Optiply is the AI-first leader in supply chain optimization. Trusted by over 500 customers across the e-commerce and retail sectors, we provide autonomous supply chain agents that automate the entire procurement cycle. By managing everything from demand forecasting to execution, we consistently deliver 32% less inventory and an 80% reduction in manual workload.

We are shifting the paradigm: moving buyers from operational burnout to strategic leadership. At Optiply, we don't just optimize processes; we unlock cash flow for CFOs and empower procurement teams to focus on what truly drives business value.

Responsibilities

The AI-Powered Prospector

• Intelligent Outreach: Go beyond cold calling - use AI tools, LinkedIn Sales Navigator, and data signals to identify and prioritize prospects who are most likely to benefit from supply chain automation.
• Pipeline Generation: Build and execute targeted, personalized multi-channel sequences (email, LinkedIn, phone) that speak to the real pain points of buyers, planners, and CFOs.
• A/B Testing & Iteration: Treat every outreach campaign as an experiment. Test messaging, timing, and channels - then use the data to sharpen your approach.

The Qualifier

• Qualifying Inbound Leads: Ensure every prospect entering the pipeline is a genuine fit - right industry, right pain, right moment.
• Discovery Conversations: Go beyond surface-level qualification. Uncover the operational and financial impact of their current supply chain challenges to set our AEs up for high-value conversations.

The Intelligence Engine

• Market & Competitor Research: Stay sharp on industry trends, competitor moves, and new market opportunities - and feed those insights back into our commercial strategy.
• CRM Discipline: Keep our systems clean, accurate, and actionable. Data integrity is not a chore - it’s how we scale.
• Relationship Building: Plant seeds for long-term relationships, even with prospects who aren’t ready today. The best pipeline is the one built on trust.

Requirements

The Hunter Mindset

• You thrive on making the first connection and turning a “not interested” into a “tell me more.”
• At least 2 years of experience in a sales or outreach role, preferably in SaaS, tech, or B2B environments.
• A natural communicator with a talent for engaging prospects across channels and adapting your style to the audience.

The AI & Data Mindset

• You are comfortable using AI tools to enhance your prospecting - whether that’s writing sharper messages, scoring leads, or automating repetitive tasks.
• Analytical and detail-oriented: you look at outreach data and see opportunities to improve, not just numbers on a dashboard.
• Self-motivated and creative - you don’t wait for a perfect playbook; you help write it.

The Cultural Fit

• Energised by a fast-paced, high-growth environment where your impact is visible and your performance is rewarded.
• Fluent in Dutch and English (mandatory).

We Offer

• Good salary with a nice bonus structure
• Free lunch at the office
• Training opportunities
• Hybrid work
• Flexible Schedule
• Proactive Career Management
• Up to 1 month "work from anywhere"
• Bike Plan
• Annual gathering
• Thematic days (Dinner/Karts/Boat trip etc)
• Friday Drink
• An awesome team so you always come home with a smile

About the Company

At Optiply, we move with purpose. We ship fast, iterate with data, and automate the complex. Our software has real-world impact. It doesn't just predict; it acts. Every line of code reduces global waste and optimizes the planet's resources. We're a team-first culture. Collaborative, direct, and always learning together. Headquartered in Amsterdam, our team works across Europe to redefine supply chain intelligence.