Senior Account Executive

About the Position

We're looking for a Senior Account Executive to join our team at Optimizely, a leader in marketing technology. If you want to be part of a team that's shaping the future of marketing technology - and actually enjoys doing it - you're in the right place.

Responsibilities

• Drive New Annual Recurring Revenue (new business + expansion) across a portfolio of digital-focused, medium-sized businesses.
• Own the full sales cycle, from prospecting and qualification through negotiation, close, and expansion.
• Consult with senior executives across Marketing, Digital, Product, Technology, and Engineering on how AI can transform their customer experience and growth strategies.
• Lead conversations around the future of Agentic AI, helping customers understand how AI agents can automate and optimize traditionally manual marketing and digital processes.
• Position Optimizely’s Agentic CMS, enabling customers to use AI agents to create, manage, personalize, and optimize digital content at scale.
• Position Agentic Experimentation, demonstrating how AI can continuously identify opportunities, develop hypotheses, launch experiments, interpret results, and optimize digital experiences.
• Demonstrate the value of Optimizely Opal as an AI-powered layer that enables marketing and digital teams to work more intelligently and autonomously.
• Translate complex AI and technology concepts into clear business outcomes, ROI, and commercial value for customers.
• Build and execute a territory plan using a combination of AI-led, inbound, and outbound prospecting strategies to consistently create pipeline.
• Maintain accurate forecasts and provide clear visibility into pipeline, deal progression, and revenue expectations.
• Build trusted relationships with C-suite and senior executives, as well as key line-of-business stakeholders.
• Educate customers across their organization, from Marketing and Digital through to Product, Data, Technology, and Engineering.
• Help prospects understand the evolving AI, CMS, experimentation, and martech landscape, positioning Optimizely against traditional and emerging competitors.
• Navigate complex organizations, multi-thread buying groups, and sophisticated procurement processes.
• Hold opportunities to a consistent sales methodology and sales cycle while maintaining a strong focus on customer value.
• Identify opportunities to expand existing customers into additional Optimizely capabilities, including AI, CMS, experimentation, and digital experience solutions.

Requirements

• Proven success in a consultative B2B SaaS sales environment, ideally selling to Marketing, Digital, Product, or Technology teams.
• Experience selling solutions such as AI, MarTech, CMS, experimentation, personalization, digital experience platforms, or other enterprise technology is highly desirable.
• Demonstrable ability to sell business value rather than simply product features.
• Comfortable discussing AI and emerging technology with senior business and technical stakeholders.
• Understanding of how organizations are adopting Generative AI, AI agents, and automation to transform marketing and digital operations.
• Proven ability to manage a large volume of accounts and prioritize opportunities effectively.
• Strong business acumen with the ability to understand a customer's strategy, identify commercial challenges, and connect technology to business outcomes.
• Highly curious, self-motivated, and comfortable operating in a rapidly evolving technology environment.
• Coachable and willing to continuously develop new skills, particularly as the AI and agentic technology landscape evolves.
• Proven ability to build relationships and influence stakeholders across multiple levels of an organization.
• Experience managing complex, multi-stakeholder sales cycles is preferred.

Education

Bachelor's degree preferred or equivalent work experience.

We Offer

• Competitive salary
• Opportunity to work in a dynamic and innovative environment
• Professional development opportunities
• Collaborative and inclusive workplace

About the Company

Optimizely is the tool modern marketers actually want to use. AI-Ready. Set. Go. 10,000+ brands including H&M, PayPal, and Zoom already get it. So do Gartner, Forrester, and IDC, who consistently recognize us as leaders in MarTech.

Find us on Instagram: @optimizely