
Commercial Planning Manager, D2C
Primary stack
Nice to have's
Job description
About the Position
As a Commercial Planning Manager, D2C, you will play a key role in developing strategic commercial solutions that drive e-commerce business growth, especially on the TikTok platform. You will transform client briefs into compelling proposals, collaborate with cross-functional teams, and create innovative strategies across affiliate marketing, e-commerce, livestream, content, and social commerce to deliver impactful results for clients.
Responsibilities
- Develop commercial plans and business solutions for new client briefs across various services, including:
- Affiliate Marketing
- E-commerce
- Livestream Commerce
- Content Commerce
- Other Social Commerce solutions
- Analyze client objectives, market trends, and propose strategic approaches that align with business goals.
- Build compelling and well-structured client proposals with clear storytelling and commercial rationale.
- Collaborate with internal teams (Affiliate, Livestream, Content, Creator, Operations, etc.) to ensure proposals are practical and executable.
- Keep up to date with TikTok trends, e-commerce developments, and emerging social commerce opportunities to continuously improve solution offerings.
Requirements
- Bachelor’s Degree is required
- 6-8 years of working experience including at least 2 years of experience in E-commerce, E-commerce Planning, Business Planning.
- Solid understanding of the TikTok ecosystem, especially: TikTok Shop, Affiliate Marketing, Livestream Commerce, Content Commerce.
- Strong planning and strategic thinking skills with the ability to develop commercial solutions for clients.
- Experience in creating professional client proposals and presentation decks.
- Strong communication and stakeholder management abilities.
- Ability to manage multiple projects and work effectively in a fast-paced environment.
Nice to Have
- Experience in content planning and content strategy is preferred.
- Familiarity with content angles, content pillars, and content houses is a plus.
- Experience working with creators/KOL campaigns is preferred.
- Knowledge of social media trends and TikTok best practices is an advantage.
We Offer
- Competitive Salary
- Performance Review (2 times per year)
- Performance Bonus (1 time per year)
- Private Health Insurance
- MacBook to be provided
- Good chance to explore new trends in the digital market
- Opportunity to learn and work with the most advanced advertising technology platforms
- Work in a professional, active, international, and dynamic environment
About the Company
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AnyMind Group is an organization that is transforming industries through artificial intelligence. Headquartered in Singapore, AnyMind Group is the parent company of AdAsia Holdings, TalentMind and CastingAsia.In the marketing industry, end-to-end solutions by companies under the AnyMind Group span influencer marketing, programmatic and digital advertising, and publisher monetization.For the human resource industry, AnyMind group’s TalentMind provides human resource and recruitment professionals with an AI-driven recruitment optimization platform to make hiring more efficient and smart.AnyMind Group aims to power businesses and professionals with a suite of AI-based solutions, enabling them to easily achieve greater scale and efficiency within and across departments.***AI-driven Influencer Marketing Platform and Marketplaceanymindgroup.com/castingasiaAI-driven recruiting software platformanymindgroup.com/talentmind***