About the Position

Senior Digital Analytics & Optimisation Consultant

Madrid

About the Company

Valtech is the experience innovation company that exists to unlock a better way to experience the world. By blending crafts, categories, and cultures, we help brands unlock new value in an increasingly digital world.

At the intersection of data, AI, creativity, and technology, we drive transformation for leading organizations, including L’Oréal, Mars, Audi, P&G, Volkswagen Dolby, and more.

At Valtech, we don’t just talk about transformation. We make it happen. Our people are the heart of our success, and we foster a workplace where everyone has the support to thrive, grow and innovate.

Are you ready to create what’s next? Join us.

The Opportunity

At Valtech, you’ll find an environment designed for continuous learning, meaningful impact, and professional growth. Whether you're pioneering new digital solutions, challenging conventional thinking or building the next generation of customer experiences, your work will help transform industries.

We are proud of:

The work we do and the innovation we drive
Our values of share, care and dare
A workplace culture that fosters creativity, diversity and autonomy
Our borderless, global framework, which enables seamless collaboration

The Role

As a Senior Digital Experience Analytics & Optimisation Consultant, you are passionate about experience innovation and eager to push the boundaries of what’s possible. You bring minimum 6 to 8 YEARS of experience, a growth mindset and a drive to make a lasting impact.

You will thrive in this role if you are:

A curious problem solver who challenges the status quo
A collaborator who values teamwork and knowledge-sharing
Excited by the intersection of technology, creativity and data
Experienced in Agile methodologies and consulting (a plus)

As a Senior Experience Analytics & Optimisation Consultant, you will leverage advanced Web Analytics and Conversion Rate Optimisation experience to study user behaviours, inform strategic decisions and run experiments to optimise digital performance across customer accounts.

Responsibilities

Extract and analyse web behavior data from multiple platforms (Adobe Analytics, Adobe Target, GA4, ContentSquare, Qualtrics, Adoreboard, among others).
Identify user problems, trends, and anomalies to generate actionable insights and experiment hypotheses.
Study how analytics tags / events are implemented in various areas of a website to identify measurement gaps and produce relevant recommendations.
Consult with product teams to recommend digital measurement for upcoming product features.
Collaborate with cross-functional teams to translate data findings into strategic recommendations.
Design dashboards and reports to communicate insights to technical and non-technical stakeholders.
Plan and document experiments end-to-end, including: targeted pages & audiences, metrics, design briefs, development briefs, content brief, QA brief, analytics briefs, test duration etc.
Work with multi-disciplined teams (designers, developers, QA testers...) on the end-to-end implementation of experiments in Adobe Target.
Be an expert in Adobe Target, with knowledge about audiences, pages, KPIs and advanced features (ML recommendations, Automated personalisation, Visitor profile attributes, Profile scripts...).
Use Adobe Analytics and ContentSquare to report on experiment performance and provide clear recommendations and learnings.
Plan and conduct workshops with stakeholders, for example to ideate solutions to user problems.

Requirements

Must Have:
- 6-8 years in web analytics and/or CRO roles
- Proficiency with Optimisation platforms (Adobe Target, Optimizely, AB tasty, Kameleoon etc)
- Proficiency with web analytics platforms (Adobe Analytics, GA4, ContentSquare, Hotjar, Qualtrics, Similarweb, Fullstory...)
- Familiarity with how Tag Management platforms work (Google Tag Manager, Adobe Launch, Tealium...)
- Hands-on experience designing dashboards (e.g. Looker Studio, Adobe Analytics, PowerBI...)
- Strong data literacy, ability to communicate compelling stories with data.
- Analytical rigour and awareness of risk in data interpretation, especially in the context of A/B testing.
- An interest in working with product teams on shaping remarkable digital experiences
- Familiarity with agile development and collaborative delivery across distributed teams.
- Strong problem-solving skills and ability to translate business goals into measurable optimisation activities.
- Comfortable working in a large, complex international organisation.
- Ability to coach and guide junior analysts.
- Excellent communication skills in English and Spanish.
- Willingness to travel quarterly to Brussels for workshops and collaboration sessions.

We Offer

This is a hybrid position based in Spain/ Madrid at the client's site office.

Beyond a competitive compensation package, we offer:

Flexibility, with remote and hybrid work options (country-dependent)
Career advancement, with international mobility and professional development programs
Learning and development, with access to cutting-edge tools, training and industry experts

Our benefits are tailored to each location. Your Talent Partner will provide full details during the hiring process.

Your Application Process

Once you apply, our Talent Acquisition team will review your application. If your skills and experience align with the role, we’ll reach out for next steps.

⚠️ Beware of recruitment fraud: Only engage with official Valtech email addresses ending in @valtech.com.

We are committed to inclusion and accessibility. If you need reasonable accommodations during the interview process, please either indicate it in your application or let your Talent Partner know.

Contact Us

Fill in your details and kickstart your transformation journey.

Should you need an alternative format and/or communication support to provide feedback please contact Sheree Atcheson.

Let's reinvent the future

Senior Digital Analytics & Optimisation Consultant

Job description