Senior E-Commerce Performance Marketing Manager (w/m/d)

About the Position

Senior E-Commerce Performance Marketing Manager (w/m/d)

We're seeking a Senior E-Commerce Performance Marketing Manager to lead and optimize cross-channel marketing campaigns for our D2C markets.

Responsibilities

• Plan, implement, and optimize cross-channel performance marketing campaigns for our national and international D2C focus markets, with an eye on further countries.
• Manage budget planning, control, and optimization across all relevant channels (e.g., Meta, Microsoft, Search, Display, LinkedIn, Affiliate) to ensure maximum efficiency and performance.
• Collaborate with internal teams such as Sales, Content, Design, and CRM, as well as external agencies, to develop market-specific strategies that sustainably increase sales and visibility.
• Support the establishment of the international affiliate and partner network and the targeted development of our SEO strategy to increase organic reach in target markets.
• Analyze campaign performance based on relevant KPIs, derive sound recommendations for action, and drive continuous optimization based on data.
• Actively contribute to the further development of processes and structures in the D2C marketing team to secure long-term international growth.

Requirements

• Completed degree in Marketing, Business, E-Commerce, or Media.
• Several years of experience in performance marketing, with a focus on E-Commerce/D2C.
• Solid knowledge of Google Ads, Meta Ads, Google Analytics, and tracking and tag management systems.
• Analytical and strategic thinking, combined with a self-reliant, structured, and well-organized approach to work-even under high dynamics.
• Very good German and English skills (at least C1 level); Italian, Spanish, Dutch, or French are advantageous.

We Offer

• 30 days of vacation plus Christmas Eve and New Year's Eve off.
• Hybrid working model with the option to work from home several days a week.
• Financial participation in company success through bonus payments.
• 44 Euro contribution to the Germany Ticket.
• Sustainable commuting with our bicycle leasing offer via JobRad.
• Membership in the Urban Sports Club.
• Asset-forming benefits of 27 Euros per month.
• Meal allowance of up to 20 Euros per week for Foodji.
• Varied and free breakfast offer.
• 30% discount on all our FRITZ! products.
• Access to the corporate benefits program.
• Opportunity for workation, sabbatical, and job sharing.
• Paid special leave as a partner after childbirth.
• Individual further training opportunities and an open culture of learning from each other.
• Unique team events, e.g., barbecues, Christmas party, and the big FRITZ! summer party, to which your family is also invited.

At FRITZ!, we value diversity and equal opportunities, as we are convinced that different perspectives and experiences are crucial for our success. We aim to create a working environment where everyone feels equally comfortable and can develop their potential-regardless of gender, nationality, religion, ethnic and social origin, disability, age, sexual orientation, or gender identity.

Application Process

1. Your Online Application
   Fill out the application form – upload documents – done! We require your CV, proof of your degree and/or a current grade overview, and your existing work references.
2. Review of Your Application
   The recruiting team will review your application and then present it to the relevant department. We will clarify initial questions by phone during the pre-selection. If your profile is interesting for other positions, we will also consider other deployment options.
3. Getting to Know Each Other
   The number and duration of interviews may vary depending on the job, but there are usually two interviews. The first may take place virtually. By the second interview, a colleague from the recruiting team will be present. A technical task is usually assigned to delve deeper into the conversation with you.
4. Offer & Your Start at FRITZ!
   We look forward to welcoming you at FRITZ! Soon. Before you start, we will provide you with all relevant information. A professional onboarding awaits you at the start.

Contact

Recruiting-Team

Mail: [email protected]

Tel.: +49 30 399 76-600

About the Company

AVM Computersysteme Vertriebs GmbH is a leading company in the technology sector, known for its innovative products and commitment to customer satisfaction.