Senior PPC Specialist
Primary stack
PPCGoogle AnalyticsCommunication
Job description
About the Position
We are seeking a Senior PPC Specialist to join our remote team, focusing on designing and optimizing campaigns for lead generation.
Responsibilities
- Build, launch, and optimize PPC campaigns
- Handle, review, and perform daily account responsibilities associated with the accounts you manage
- Conduct keyword research
- Optimize bids, quality score, and other important account metrics
- Write effective ad copies
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
- Track KPIs and generate weekly and monthly client reports
- Keep pace with search engine and PPC industry trends and updates
- Monitor and evaluate search results and search performance across the major search channels
- Work closely with the other team members to meet client goals
Requirements
- Minimum 3 years of experience in PPC advertising, working on B2C, B2B campaigns
- Experience in working with popular PPC ad platforms (e.g. Google, Facebook, Bing)
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
- Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals
- Quick learner who goes the extra mile to meet or exceed internal professional development requirements
- Excellent communication skills, both written and verbal
- Attention to detail
- Tactical and strategic critical thinking with the ability to turn digital marketing analysis and insight into action
- Certifications are a plus
We Offer
- Borderless career: Work from home, another city, or even another continent, whilst still growing your career. We encourage you to travel as much as you wish and enjoy our world’s beautiful places and experiences.
- 40-Hour work weeks: Though our passion for our craft makes most of us put in a few extra hours, no one will ever tell you to work outside of your schedule. Not a peer, nor a team leader, and not even the CEO.
- Unlimited Vacation Days: Want to go on a trip from Friday to Monday? Go for it! Feel like you just don’t wanna work today? No worries! As long as you delivered your due tasks, or asked a team member to help you, we don’t mind.
About the Company
MEMBER BENEFITS
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