SMM Manager (Mobile Games)

About the Position

Vira Games, an independent game company specializing in the development and publishing of mobile games, is looking for a SMM Manager (Mobile Games) to develop and implement social media strategies for our mobile games. The main goal is to build an active community around the game, increase organic reach, retain the interest of the current audience, and attract new players through viral and engaging content.

Responsibilities

• Develop and implement a strategy for the growth of social media and the game community.
• Create content adapted for different platforms and ensure its regular development.
• Build active interaction with players, work with feedback, and maintain a positive community experience.
• Analyze the effectiveness of content, test new approaches, and improve results based on data.
• Collaborate with product, marketing, and creative teams to support launches, LiveOps, and other initiatives.
• Track industry trends, social media, and competitors, implementing best practices in community development.

Requirements

• Deep understanding of the specifics of social platforms and their algorithms (TikTok ≠ Instagram ≠ Reddit).
• Ability to independently shoot and edit short videos; basic skills in working with graphic editors.
• Strong copywriting in English - the main market is the USA.
• Understanding of the psychology of gamers and gaming culture (slang, memes, genre features).
• Experience with AI tools for content generation.
• Experience in responding to reviews on Google Play / App Store (using AI tools).
• Analytical thinking: ability to read metrics and make data-driven decisions.

Nice to Have

• Video Production
• Graphic Design
• Psychological Understanding of Gamers
• AI Content Generation

We Offer

• Benefit Cafe: Freedom of choice - a personal budget for insurance, training, gym, or anything for your balance.
• Achievement Bonuses: We value strive for excellence and teamwork, rewarding noticeable results, initiative, and real impact.
• Remote First: Work from anywhere in the world; remote work is the standard, not the exception.
• Business Impact: Minimum bureaucracy, maximum freedom of action, and the opportunity to implement your ideas.
• Career Boost: Development of professional expertise, training, internal workshops, strategic sessions.
• Culture Driver: An atmosphere of a united team, where success is the result of joint work.

About the Company

Vira Games is an independent game company specializing in the development and publishing of mobile games. Our team is a creative alliance that combines experience, creativity, drive, and professionalism.

Application Process

The expected stages of the interview process are:

1. Interview with the recruiter
2. Test task
3. Interview with the hiring manager
4. Offer

Contact Information

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