
Trade Marketing & Insights Manager CIS, Kyiv
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Job description
About the Position
Trade Marketing & Insights Manager CIS, Kyiv
Join our international FMCG company in Kyiv as a Trade Marketing & Insights Manager CIS, responsible for developing trade marketing strategies and enhancing sales performance.
Responsibilities
- Develop trade marketing strategies, utilizing trade and marketing experience to recommend best trade-led activities.
- Recommend and support trade activity proposals with commercial backing, pushing the brand guidelines whilst protecting the brand image.
- Create and develop all channels of communication that contribute to the timely execution of company initiatives at internal, trade or shopper level.
- Alignment and coordination of sales and marketing activities.
- Establish an internal network with all departments necessary for efficient working – communications, brand, sales, logistics, finance and special customer insight teams.
- Be the point of contact for the sales team to advise and give guidance on all accounts.
- POS tools implementation and development/adaptation.
- Identify, develop and implement necessary processes to enhance sales business performance.
- Sales development analysis (by customer, by channel, by distribution point, etc.).
- Customer performance in all sales fundamentals.
- Channel specific strategies and tools/tactics (Retail, Impulse, C&C, etc.).
- Business planning and promotional evaluation.
- Build relationships with the Category Manager, Space Managers, Logistics Managers and Marketing Managers of the customer.
- Attend face to face meetings with the customer to present and work with them to improve the performance of the category in their stores.
- Interpret the available data and shopper insight to come up with a tailored action plan that will grow category turnover with that customer.
- Manage all the international requests of data sharing and local implementation of international tools.
- Organization and follow-up of the wave of store audits in the local market.
- Implementation of global tools (for in-store material creation, elaboration of planograms, evaluation of promotion efficiency, etc.).
Requirements
- 3 years' experience in FMCG sector, ideally as Business Insights Manager, Category Manager, POS Manager or Key Account Manager.
- Leadership, motivation and team skills.
- Clear understanding of markets, sales and distribution, competitor activity, consumer and shopper behavior, category management and business insights in the FMCG context.
- Strong analytical ability and commercial acumen to understand financial statements and market trends.
- Strategic thinking able to lead the sales strategy.
- English – Upper Intermediate+.
- Readiness to travel – 25-30% of the time.
We Offer
- Competitive level of salary – is discussed individually and depends on the competencies of the candidate.
- Health insurance, paid leaves and other benefits.
- Working hours from 9 till 18, hybrid work format.
- An opportunity to develop and grow in a team of professionals.
About the Company
You can apply for a vacancy by clicking the "Submit Your Resume" button or send your resume to [email protected] with the subject "Trade Marketing and Insights Manager CIS, Kyiv".
Contact Information
+380 44 227 12 38
[email protected]
01033, м. Київ
вул. Саксаганського, 44Б
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