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Trade Marketing & Insights Manager CIS, Kyiv

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LeadershipSales

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readiness to travel

Job description

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About the Position

Trade Marketing & Insights Manager CIS, Kyiv

Join our international FMCG company in Kyiv as a Trade Marketing & Insights Manager CIS, responsible for developing trade marketing strategies and enhancing sales performance.

Responsibilities

  • Develop trade marketing strategies, utilizing trade and marketing experience to recommend best trade-led activities.
  • Recommend and support trade activity proposals with commercial backing, pushing the brand guidelines whilst protecting the brand image.
  • Create and develop all channels of communication that contribute to the timely execution of company initiatives at internal, trade or shopper level.
  • Alignment and coordination of sales and marketing activities.
  • Establish an internal network with all departments necessary for efficient working – communications, brand, sales, logistics, finance and special customer insight teams.
  • Be the point of contact for the sales team to advise and give guidance on all accounts.
  • POS tools implementation and development/adaptation.
  • Identify, develop and implement necessary processes to enhance sales business performance.
  • Sales development analysis (by customer, by channel, by distribution point, etc.).
  • Customer performance in all sales fundamentals.
  • Channel specific strategies and tools/tactics (Retail, Impulse, C&C, etc.).
  • Business planning and promotional evaluation.
  • Build relationships with the Category Manager, Space Managers, Logistics Managers and Marketing Managers of the customer.
  • Attend face to face meetings with the customer to present and work with them to improve the performance of the category in their stores.
  • Interpret the available data and shopper insight to come up with a tailored action plan that will grow category turnover with that customer.
  • Manage all the international requests of data sharing and local implementation of international tools.
  • Organization and follow-up of the wave of store audits in the local market.
  • Implementation of global tools (for in-store material creation, elaboration of planograms, evaluation of promotion efficiency, etc.).

Requirements

  • 3 years' experience in FMCG sector, ideally as Business Insights Manager, Category Manager, POS Manager or Key Account Manager.
  • Leadership, motivation and team skills.
  • Clear understanding of markets, sales and distribution, competitor activity, consumer and shopper behavior, category management and business insights in the FMCG context.
  • Strong analytical ability and commercial acumen to understand financial statements and market trends.
  • Strategic thinking able to lead the sales strategy.
  • English – Upper Intermediate+.
  • Readiness to travel – 25-30% of the time.

We Offer

  • Competitive level of salary – is discussed individually and depends on the competencies of the candidate.
  • Health insurance, paid leaves and other benefits.
  • Working hours from 9 till 18, hybrid work format.
  • An opportunity to develop and grow in a team of professionals.

About the Company

You can apply for a vacancy by clicking the "Submit Your Resume" button or send your resume to [email protected] with the subject "Trade Marketing and Insights Manager CIS, Kyiv".

Contact Information

+380 44 227 12 38

[email protected]

01033, м. Київ

вул. Саксаганського, 44Б

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