
User Acquisition Manager (Mental Health Unit)
Primary stack
Job description
About the Position
We’re Applyft, a Ukrainian product company with a diverse portfolio of products in lifestyle, education, photo & video, and entertainment. With over 5 million monthly active users and a solid 20% QoQ revenue growth, we’re now expanding into the Mental Health space with a new venture. Our mission is to help people find peace in chaos, build resilience, and live fulfilling, balanced lives. We’re looking for a User Acquisition Manager to join our creative marketing team.
Responsibilities
- Manage ad campaigns (launch, optimization, scaling)
- Test hypotheses and explore new approaches
- Analyze campaigns and key performance metrics
- Contribute to shaping the marketing strategy
- Research competitors and implement insights
- Collaborate with the creative and marketing teams
Requirements
- 1+ years in User Acquisition / Performance Marketing
- Strong knowledge of Meta Ads; bonus: TikTok
- Data-driven mindset: skilled with CPA, LTV, ROAS, funnel analytics
- Hands-on with A/B testing, scaling, and creative optimization
- Creative & proactive, able to generate and validate new hypotheses
- Strong cross-team collaboration with product and creative teams
- English: Upper-Intermediate (B2)+
Why This is a Great Opportunity
- Work on a meaningful product that helps people improve their mental well-being
- Direct impact on millions of users across global markets
- Join a high-performing creative team that values testing, innovation, and speed
- No legacy systems, no bureaucracy - just fast decisions and space to grow
We Offer
- Flexibility to work remotely from anywhere
- Comprehensive medical insurance to keep you healthy and secure
- Sport compensation to support your physical well-being
- Corporate English courses to enhance your language skills
- Compensation for educational events and courses to foster your professional growth
- Fun and engaging corporate events to strengthen team bonds and create lasting memories
Apply Now
Join our mission to help people find peace in chaos. Apply now to be a part of our Mental Health startup!
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Cyprus, Ukraine