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User Acquisition Manager (Mental Health Unit)

Applyft·Salary not specified

Primary stack

A/B TestingMeta AdsTikTokAnalytics

Job description

About the Position

We’re Applyft, a Ukrainian product company with a diverse portfolio of products in lifestyle, education, photo & video, and entertainment. With over 5 million monthly active users and a solid 20% QoQ revenue growth, we’re now expanding into the Mental Health space with a new venture. Our mission is to help people find peace in chaos, build resilience, and live fulfilling, balanced lives. We’re looking for a User Acquisition Manager to join our creative marketing team.

Responsibilities

  • Manage ad campaigns (launch, optimization, scaling)
  • Test hypotheses and explore new approaches
  • Analyze campaigns and key performance metrics
  • Contribute to shaping the marketing strategy
  • Research competitors and implement insights
  • Collaborate with the creative and marketing teams

Requirements

  • 1+ years in User Acquisition / Performance Marketing
  • Strong knowledge of Meta Ads; bonus: TikTok
  • Data-driven mindset: skilled with CPA, LTV, ROAS, funnel analytics
  • Hands-on with A/B testing, scaling, and creative optimization
  • Creative & proactive, able to generate and validate new hypotheses
  • Strong cross-team collaboration with product and creative teams
  • English: Upper-Intermediate (B2)+

Why This is a Great Opportunity

  • Work on a meaningful product that helps people improve their mental well-being
  • Direct impact on millions of users across global markets
  • Join a high-performing creative team that values testing, innovation, and speed
  • No legacy systems, no bureaucracy - just fast decisions and space to grow

We Offer

  • Flexibility to work remotely from anywhere
  • Comprehensive medical insurance to keep you healthy and secure
  • Sport compensation to support your physical well-being
  • Corporate English courses to enhance your language skills
  • Compensation for educational events and courses to foster your professional growth
  • Fun and engaging corporate events to strengthen team bonds and create lasting memories

Apply Now

Join our mission to help people find peace in chaos. Apply now to be a part of our Mental Health startup!

© Applyft. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.

Cyprus, Ukraine

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