Vice President Enterprise Sales - CRM

London, UK

About the Position

Zeta is looking for an entrepreneurial enterprise sales leader to build and scale our UK new-logo business.

The Vice President Enterprise Sales – UK CRM will own the strategy, execution, and performance of Zeta’s enterprise new-business organization, with responsibility for building a repeatable sales engine and winning strategic enterprise customers.

Initially operating as a player-coach, this leader will personally engage in Zeta’s largest and most strategic new-business opportunities while leading and developing the existing Enterprise Account Executives. As the UK business grows, they will recruit and scale a high-performing Enterprise Sales organization.

This role is focused exclusively on new-logo acquisition, working alongside a separate Customer Growth organization responsible for retention and expansion of existing customers.

Responsibilities

Lead UK Enterprise New Business

• Own and execute Zeta’s UK enterprise new-logo sales strategy.
• Deliver the UK new-business ARR target.
• Build a predictable and repeatable enterprise sales engine.
• Establish target-account, territory, and opportunity strategies.
• Maintain sufficient qualified pipeline to consistently achieve revenue targets.
• Drive rigorous forecasting, pipeline inspection, and deal management.
• Translate market opportunities into clear commercial priorities and execution plans.

Win Strategic Enterprise Customers

• Personally engage in and help lead Zeta’s largest strategic new-business opportunities.
• Build senior relationships with CMOs, CIOs, CDOs, CEOs, and other executive decision-makers.
• Navigate complex, multi-stakeholder enterprise buying processes.
• Coach teams through discovery, solution development, business cases, commercial negotiations, and close.
• Help structure and negotiate complex six- and seven-figure enterprise agreements.
• Develop executive sponsorship strategies for priority opportunities.
• Create lighthouse customer wins that strengthen Zeta’s position in the UK market.

Build and Lead the Enterprise Sales Organisation

• Lead, coach, and develop UK Enterprise Account Executives.
• Recruit high-calibre enterprise sellers as the organization scales.
• Establish clear expectations, performance standards, and accountability.
• Conduct regular pipeline, forecast, and deal reviews.
• Provide hands-on coaching on strategic opportunities.
• Build a high-performance culture centered on customer value, collaboration, and consistent execution.

Build the UK Go-to-Market Motion

• Partner closely with SDR, ABM, and Field Marketing to create and convert enterprise pipeline.
• Work with Solutions Consulting, Product, Data, and Services teams to develop compelling solutions for enterprise customers.
• Partner with Customer Growth to ensure successful transition of new customers following acquisition.
• Develop relationships with consultancies, agencies, and strategic partners that can influence or originate enterprise opportunities.
• Provide market, customer, and competitive insight to UK and global leadership.
• Represent Zeta with enterprise prospects, partners, and industry leaders.

Requirements

• 10+ years of successful enterprise technology or SaaS sales experience, including significant sales leadership experience.
• Proven experience leading and developing high-performing Enterprise Account Executives.
• Strong track record of delivering enterprise new-business revenue targets.
• Demonstrated ability to personally influence and close complex six- and seven-figure enterprise opportunities.
• Experience selling into large UK enterprise organizations and navigating complex buying committees.
• Strong executive presence with the ability to engage credibly with C-suite stakeholders.
• Deep understanding of complex enterprise sales cycles, account planning, forecasting, and opportunity management.
• Experience in MarTech, CRM, Marketing Cloud, CDP, Customer Data, AI, or adjacent enterprise technology strongly preferred.
• Strong commercial negotiation skills.
• Data-driven and highly disciplined in forecasting and pipeline management.
• Entrepreneurial mindset with the ability to build and scale within an established global technology company.
• Strong coaching capability and a track record of attracting, developing, and retaining excellent sales talent.

Leadership Profile

The successful candidate will combine the discipline of an experienced enterprise sales leader with the entrepreneurial mindset of a builder.

They will be equally comfortable coaching an Enterprise AE through a complex strategic deal, engaging directly with a C-suite prospect, inspecting the forecast, and building the organization Zeta needs for its next phase of UK growth.

We Offer

• Competitive salary
• Opportunity to work in a dynamic and growing company
• Professional development opportunities
• Diverse and inclusive workplace culture

About the Company

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity, or expression.

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support, and advocate for one another. Learn more about our commitment to diversity, equity, and inclusion here: Zeta Global Diversity, Equity, and Inclusion

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