VP / Head of Strategic Marketing & Growth

About the Position

We are looking for a VP / Head of Strategic Marketing & Growth to join AltexSoft, a company entering a new stage of growth and transformation. This role is pivotal in redefining market positioning, building strategic growth systems, and driving measurable business impact in an AI-driven consulting model.

About AltexSoft

AltexSoft is evolving toward an AI-driven consulting model aligned with the rapidly changing enterprise technology landscape. Historically recognized as a strong technology consulting partner within Travel & Hospitality, we are now reshaping how software is built, how enterprises operate, and how consulting services create value.

Responsibilities

• Evolve and strengthen AltexSoft’s market positioning at the intersection of Travel & Hospitality and AI consulting.
• Own and optimize the full client funnel from awareness to revenue.
• Build and scale a predictable, high-quality demand generation engine.
• Lead the transformation of marketing from a content-led to a client-led function.
• Improve funnel efficiency and business impact by increasing conversion rates and optimizing marketing investment.
• Design scalable and adaptive growth systems that support evolving business priorities.
• Establish a metrics-driven growth culture by defining full-funnel KPIs and leveraging data insights.

Requirements

• Proven experience in B2B consulting, enterprise technology, or services marketing environments.
• Strong track record of driving pipeline growth and commercial impact.
• Experience evolving market positioning in rapidly changing industries and technology landscapes.
• Deep understanding of complex B2B buying journeys, enterprise sales cycles, and multi-stakeholder decision-making.
• Ability to build client-centric marketing strategies and long-term relationship engagement systems.
• Hands-on experience designing scalable growth processes, experimentation frameworks, and go-to-market initiatives.
• High adaptability and strategic agility in fast-changing environments.
• Strong cross-functional collaboration skills with Sales, Delivery, Leadership, and Business Development teams.
• Data-driven mindset with the ability to translate insights into actionable growth strategies.
• Ability to operate as a strategic business partner with ownership across positioning, demand generation, and revenue growth.

Nice to Have

• Experience in Travel & Hospitality technology or consulting.
• Exposure to AI-focused products, services, or go-to-market strategies.
• Experience with account-based marketing (ABM) and enterprise relationship management.
• Background in consulting-led or service-based business models.
• Experience building or scaling marketing functions during periods of transformation.
• Familiarity with AI-driven GTM approaches, automation, and modern growth tooling.
• Experience working in remote-first and international environments.
• Strong executive communication and stakeholder management skills.

We Offer

Work-life Balance

• Possibility to work remotely

Health Care

• Reimbursement of medical expenses
• Online morning exercise

Education

• Compensation for trainings, seminars, conferences
• Free access to the Pluralsight and ACloudGuru knowledge base
• Access to the AltexSoft library with top-notch materials
• A mentor for a probation period
• Engagement in our Mentorship Hub program as a mentor or a mentee to foster professional growth and development

Development

• Horizontally - master new technologies at internal courses
• Vertically - choose your own career path through Competency trees

Recognition Program

• All your activities are marked by points that can be exchanged for gifts to fit any taste.

About the Company

AltexSoft is entering a new stage of growth and transformation. Historically recognized as a strong technology consulting partner within Travel & Hospitality, the company is now evolving toward an AI-driven consulting model aligned with the rapidly changing enterprise technology landscape.

Contact

Contact our Talent Acquisition Specialist

Viktoriia Krasniak

[email protected]