Client Acquisition Executive — Legal Tech / Immigration Compliance (B2B)

About the Position

At Sterling Law, we believe in nurturing talent, fostering growth, and building a team of dedicated legal professionals who are passionate about making a difference in the field of law. As a leading firm specialising in immigration law, we offer a dynamic and collaborative work environment where innovation and expertise thrive.

We’ve built something our clients have been asking for Sterling Max - a compliance platform that lets sponsor-licence holders discharge their Home Office duties through a single dashboard, with one of our immigration lawyers always in the loop. It connects our legal team directly to the client’s HR function, on a monthly subscription, with fixed fees for Skilled Worker and dependant visas and for Global Talent.

Now we’re taking it to market, and we’re looking for one commercially sharp person to own that mission end to end.

You’ll be Sterling Law’s first dedicated commercial hire for Sterling Max - a genuine one-person growth engine. You’ll stand up and run an AI-enabled sales and marketing stack, build a pipeline of fast-growing tech startups and scaleups that hold (or are applying for) a sponsor licence, run the demos, close the subscriptions, onboard the clients, and report the numbers straight to management.

This suits someone who sells consultatively and loves building the machine behind the sales - automations, sequences, CRM dashboards - rather than waiting for leads to land.

Responsibilities

• Pipeline generation & AI tooling

  • Deploy, configure and maintain the firm’s AI-enabled sales and marketing stack - CRM, outbound email/LinkedIn sequencing, lead enrichment, scheduling, and AI SDR/agent tools.
  • Build and continuously refine target lists of UK businesses holding or seeking a sponsor licence, prioritising tech startups and scaleups.
  • Run multichannel outbound and inbound nurture, using AI to scale personalisation while keeping messaging accurate, compliant and on-brand.

• Sales & demos

  • Qualify leads against the ideal client profile and their sponsor-licence status; manage opportunities through the pipeline to close.
  • Deliver compelling demos that connect Sterling Max and the lawyer-in-the-loop service to each client’s sponsor compliance duties and pain points.
  • Negotiate and close subscription agreements plus fixed-fee arrangements (Skilled Worker, dependants, Global Talent).

• Onboarding & handover

  • Onboard new clients onto the platform and coordinate the handover to the immigration legal team and the client’s HR function.
  • Act as the first commercial point of contact, ensuring a smooth start and strong early retention.

• Reporting & revenue operations

  • Keep CRM data clean and current; build and present pipeline, conversion and revenue dashboards to management.
  • Track and report KPIs - leads, demos, win rate, MRR/ARR, customer acquisition cost, churn - and recommend improvements to the funnel and tooling.

• Brand, conduct & compliance

  • Represent Sterling Law professionally and keep all marketing within SRA advertising and conduct rules.
  • Sell the service without giving regulated legal advice - refer technical immigration questions to the legal team.
  • Ensure outreach, data sourcing and storage comply with UK GDPR and PECR.

Requirements

• Essential:

  • Proven B2B sales / business development with a record of self-generated pipeline and closing recurring-revenue deals.
  • Hands-on use of CRM and sales/marketing automation tools.
  • Strong consultative and outbound selling fundamentals.
  • Data literacy - pipeline metrics, reporting and dashboards.
  • Builds and runs automation and tech tooling independently.
  • Excellent written and spoken English.
  • Confident demoing software and presenting numbers to management.
  • Self-starter who can operate as a one-person commercial function.
  • Process-minded - builds repeatable systems, not one-off wins.
  • Credible and professional with founders and senior stakeholders.
  • Adaptable in a fast-moving environment.

• Desirable:

  • Selling SaaS, legal tech, HR tech or professional services.
  • Selling to startups/scaleups, founders or People/HR leaders.
  • Deploying AI or agentic sales tools.
  • Working knowledge of UK immigration sponsorship (sponsor licence duties, Skilled Worker, Global Talent, right-to-work, SMS reporting).
  • Understanding of UK GDPR/PECR for B2B outreach.
  • Awareness of SRA marketing constraints (training provided).
  • Copywriting / sequence design for outbound.
  • Light technical configuration (APIs, integrations, no-code automation).
  • Genuine interest in legal tech and the future of professional services delivery.

We Offer

• Competitive base + uncapped commission, with a ramped quota and income protection during the first 3–6 months.
• Opportunity to work remotely with occasional travel for client meetings and demos.
• A dynamic and collaborative work environment.
• Professional development opportunities.

About the Company

Ready to take the next step in your legal career? Contact us at Sterling Law for expert guidance and exciting opportunities. Our team of experienced solicitors is here to support your career aspirations.

Reach out to us today via phone or our contact form to explore the possibilities of joining our dedicated team. Your future in law starts here.

Contact us:

Email: [email protected]