
Distribution Analytics Lead (Senior Lead Marketing Data Scientist)
Primary stack
Nice to have's
Job description
About the Position
We're seeking a Distribution Analytics Lead (Senior Lead Marketing Data Scientist) to join our Growth team in Ljubljana, Slovenia. As our Distribution Analytics Lead, you'll build and develop a high-impact team that turns complex marketing and distribution data into smarter, faster decisions. From supporting a paid user acquisition strategy to incrementality testing, you'll define how Outfit7 measures, learns, and scales across every distribution channel, and you'll grow the people who make it happen.
Responsibilities
- Build, lead, and grow a team of analysts and data scientists supporting Marketing, Growth, and Distribution.
- Set the Distribution Analytics roadmap and priorities, focusing the team on work with the highest impact on profit growth and channel performance.
- Partner closely with Product and leadership to translate business goals into analytical initiatives, and influence strategic decisions with data.
- Own and continuously improve measurement frameworks for paid user acquisition, including LTV, ROAS, predictive payback, and bidding inputs.
- Drive the adoption of advanced measurement methods such as incrementality testing, geo experiments, and Marketing Mix Modeling.
- Champion organic growth analytics, including measurement of store performance and the interplay between paid and organic.
- Establish experimentation standards across A/B and quasi-experimental designs, statistical guardrails, and clear decision frameworks.
- Set technical standards for the team, including clean and scalable data pipelines, reproducible analyses, and well-documented internal tools.
- Represent Distribution Analytics in cross-functional forums, communicate findings to senior leadership, and challenge outdated practices.
- Stay close to industry trends in mobile gaming, performance marketing, and measurement, and bring relevant best practices into the team.
Requirements
- Leadership skills: You've hired, developed, and retained talent in data analytics.
- Strong strategic thinking: Ability to connect analytical work to commercial outcomes and prioritize accordingly.
- Strong SQL skills and advanced proficiency in Python or R for statistical analysis, modeling, and visualization.
- Deep understanding of mobile app economics, LTV and ROAS modeling, attribution, and channel performance measurement.
- Hands-on experience in designing and running incrementality tests, geo experiments, and/or MMM.
- Proven ability to structure ambiguous problems, run thorough analyses, and turn results into clear, actionable recommendations.
- Excellent stakeholder management, partnering with non-technical leaders in Marketing and Growth.
- Excellent communication and presentation skills, fluent in English (written and spoken).
- Excellent attention to detail and a continuous improvement mindset.
- A positive, proactive, lead-by-example attitude.
Nice to Have
- Experience with modern data stack tools, such as DBT and cloud data warehouses (e.g., BigQuery, Snowflake), and BI tools.
- Experience with ASO analytics and the interaction between paid and organic growth is a strong plus.
We Offer
- Employment relationship with Ekipa2 d.o.o. for an indefinite period of time, with a six-month probationary period.
- Diverse work with exciting daily challenges, working as part of a team in a fun, relaxed environment.
- Participation in attractive projects.
- Development opportunities through training, seminars, and conferences.
- Choice of sport, fitness, educational, and entertainment activities outside of work.
- Healthy meals in the office.
- Flexible working hours.
- 24 days of paid vacation.
- Participation in a discretionary bonus plan.
- Christmas bonus (subject to internal company policies).
About the Company
We're game makers at our core. A unique culture built on shared values. We believe that ideas can only bloom in an open and honest workplace.
Contact
Locations: Ljubljana, Slovenia
Recruiter: Tetiana Nevmerzhska, Lead Talent Acquisition Expert
[email protected]
Employers: Ekipa2 d.o.o
© Outfit7. This job description was sourced from the employer's public career page. TheJob is not the employer — we index the posting and route candidates to the source. All content rights and hiring decisions belong to the employer.
At our core, we create experiences that look, play, and feel good. With over 21+ billion game downloads and 107+ billion global video views, we love to tap into the lives of billions around the world and offer them pure forms of entertainment.Filled with creativity, our team of over 400 experts consistently expands our universe of products, topping leaderboards with the exciting adventures of Talking Tom & Friends and pushing boundaries with the heart-rushing action of Mythic Legends.Together we march forward, challenging ourselves as we go and leading with our very best plays.Discover more about Outfit7:outfit7.com/careers
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