Job Description, Responsibilities & Requirements
About the Position
We're seeking a Distribution Analytics Lead (Senior Lead Marketing Data Scientist) to join our Growth team in Ljubljana, Slovenia. As our Distribution Analytics Lead, you'll build and develop a high-impact team that turns complex marketing and distribution data into smarter, faster decisions. From supporting a paid user acquisition strategy to incrementality testing, you'll define how Outfit7 measures, learns, and scales across every distribution channel, and you'll grow the people who make it happen.
Responsibilities
- Build, lead, and grow a team of analysts and data scientists supporting Marketing, Growth, and Distribution.
- Set the Distribution Analytics roadmap and priorities, focusing the team on work with the highest impact on profit growth and channel performance.
- Partner closely with Product and leadership to translate business goals into analytical initiatives, and influence strategic decisions with data.
- Own and continuously improve measurement frameworks for paid user acquisition, including LTV, ROAS, predictive payback, and bidding inputs.
- Drive the adoption of advanced measurement methods such as incrementality testing, geo experiments, and Marketing Mix Modeling.
- Champion organic growth analytics, including measurement of store performance and the interplay between paid and organic.
- Establish experimentation standards across A/B and quasi-experimental designs, statistical guardrails, and clear decision frameworks.
- Set technical standards for the team, including clean and scalable data pipelines, reproducible analyses, and well-documented internal tools.
- Represent Distribution Analytics in cross-functional forums, communicate findings to senior leadership, and challenge outdated practices.
- Stay close to industry trends in mobile gaming, performance marketing, and measurement, and bring relevant best practices into the team.
Requirements
- Leadership skills: You've hired, developed, and retained talent in data analytics.
- Strong strategic thinking: Ability to connect analytical work to commercial outcomes and prioritize accordingly.
- Strong SQL skills and advanced proficiency in Python or R for statistical analysis, modeling, and visualization.
- Deep understanding of mobile app economics, LTV and ROAS modeling, attribution, and channel performance measurement.
- Hands-on experience in designing and running incrementality tests, geo experiments, and/or MMM.
- Proven ability to structure ambiguous problems, run thorough analyses, and turn results into clear, actionable recommendations.
- Excellent stakeholder management, partnering with non-technical leaders in Marketing and Growth.
- Excellent communication and presentation skills, fluent in English (written and spoken).
- Excellent attention to detail and a continuous improvement mindset.
- A positive, proactive, lead-by-example attitude.
Nice to Have
- Experience with modern data stack tools, such as DBT and cloud data warehouses (e.g., BigQuery, Snowflake), and BI tools.
- Experience with ASO analytics and the interaction between paid and organic growth is a strong plus.
We Offer
- Employment relationship with Ekipa2 d.o.o. for an indefinite period of time, with a six-month probationary period.
- Diverse work with exciting daily challenges, working as part of a team in a fun, relaxed environment.
- Participation in attractive projects.
- Development opportunities through training, seminars, and conferences.
- Choice of sport, fitness, educational, and entertainment activities outside of work.
- Healthy meals in the office.
- Flexible working hours.
- 24 days of paid vacation.
- Participation in a discretionary bonus plan.
- Christmas bonus (subject to internal company policies).
About the Company
We're game makers at our core. A unique culture built on shared values. We believe that ideas can only bloom in an open and honest workplace.
Contact
Locations: Ljubljana, Slovenia
Recruiter: Tetiana Nevmerzhska, Lead Talent Acquisition Expert
[email protected]
Employers: Ekipa2 d.o.o