Email Deliverability Specialist
On-site•Salary not specified
Warsaw, Poland · Kyiv, Ukraine · Armenia · Cyprus · Kazakhstan
Job Description, Responsibilities & Requirements
Description language:
About the Position
We are seeking an Email Deliverability Specialist to join our team. This role is remote and requires 3+ years of hands-on experience in email deliverability. The ideal candidate will have proven experience working with high-volume sending (3-5 million+ emails per month) and will be responsible for building and managing domain and IP infrastructure.
Responsibilities
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Deliverability & Reputation
- Ensure consistent inbox placement (Inbox / Promotions) across key GEOs
- Maintain Gmail spam rate at or below 0.1-0.2%
- Keep complaint rate at or below 0.15%
- Maintain hard bounce rate below 2%
- Ensure domain reputation stays at Medium or higher, with a target of High
- Prevent mass domain/IP burn incidents and protect long-term sending capacity
- Monitor performance across major mailbox providers and take corrective action when needed
- Manage blacklist monitoring and delisting processes
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Infrastructure & Operations
- Build and manage scalable domain and IP infrastructure to support business needs
- Launch new sending infrastructure for new GEOs in a structured and predictable way
- Warm up the required number of domains and IPs to support planned volumes
- Ensure 100% correct SPF, DKIM, and DMARC configuration across all sending domains
- Monitor infrastructure health daily and react to reputation drops within 12-24 hours
- Develop and maintain clear incident response protocols for deliverability issues
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Strategic Ownership
- Introduce and maintain regular reputation reporting (weekly)
- Proactively identify risks related to volume growth and segmentation strategy
- Work closely with the CRM team to align sending strategy with long-term reputation goals
- Prepare infrastructure for future scaling as sending volume increases
Requirements
- 3+ years of hands-on experience in email deliverability
- Proven experience working with high-volume sending (3-5 million+ emails per month)
- Experience building and managing domain and IP infrastructure
- Practical experience with Google Postmaster Tools and other postmaster platforms (Mail.ru, Microsoft SNDS, etc.)
- Strong understanding of how major mailbox providers work, especially Gmail
- Experience warming up domains and dedicated IPs
- Experience setting up and auditing SPF, DKIM, and DMARC
- Understanding of SMTP basics and ability to read email headers for troubleshooting
- Experience working with blacklists and handling delisting processes
Nice to Have
- Experience in iGaming, fintech, or other high-risk industries
- Experience working with multiple ESPs or a custom/in-house ESP
- Experience scaling email infrastructure as sending volume grows
- Understanding of engagement-based sending and how segmentation impacts deliverability
Soft Skills
- Critical thinking
- Calm under pressure
- Proactive mindset
- Strong sense of ownership
- Flexibility and adaptability
We Offer
- An exciting and challenging job in a fast-growing business group
- The opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance, and more
- Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset
- Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan - work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day
- Modern corporate equipment based on macOS or Windows and additional equipment are provided
- Paid vacations, sick leave, personal events days, days off
- Corporate health insurance program for your well-being
- Referral program - enjoy cooperation with your colleagues and get the bonus
- Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences
- Rewards program for mentoring and coaching colleagues
- Free internal English courses
- Yoga classes to help you stay active and energized
- In-house Travel Service
- Multiple internal activities: online platform for employees with quests, gamification, presents and news, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidays
- Corporate events, team buildings
About the Company
Join us in our exciting journey as we continue to grow and innovate in the industry. We offer a dynamic work environment where your skills and ideas will be valued and utilized to their fullest potential.