PR & Content Specialist

About the Position

PR & Content Specialist

Lantek is a leading multinational company in software solutions for the industrial sector, specialized in Industry 4.0 and digital transformation. With over 400 professionals and a presence in 16 countries, we develop technology that helps optimize the manufacturing processes of companies worldwide.

About the Role

For our office in Bilbao (Torre Iberdrola) or Miñano (Parque Tecnológico de Álava), we are looking for a PR & Content Manager to join our Marketing team. You will drive external communication for Lantek through the creation of corporate content, PR initiatives, and the relationship with media and collaborators.

Responsibilities

• Create and optimize corporate content for different audiences and channels.
• Write articles, press releases, interviews, success stories, and thought leadership content.
• Identify stories and trends that reinforce Lantek's positioning.
• Develop PR initiatives and manage relationships with agencies and specialized media.
• Collaborate with different teams to transform technical concepts into clear and attractive content.
• Contribute to strategies for Content Marketing, SEO, GEO, and Digital Marketing.
• Ensure the coherence and quality of brand messages.

Requirements

• Degree in Communication, Journalism, Marketing, Advertising, or similar.
• Experience in B2B content and copywriting, especially in corporate, technological, or industrial environments.
• Experience working in and/or with communication agencies and in managing PR projects.
• Experience writing content with corporate, commercial, and technological focus.
• Experience managing communication projects and public relations.
• Ability to convert technical or complex concepts into clear, relevant, and attractive messages.
• International experience and knowledge of SEO, GEO, PR, and Digital Marketing are valued.
• Advanced use of AI applied to content generation.

Skills that will make the difference

• Excellent writing skills in Spanish.
• High level of written and spoken English.
• Creativity, storytelling, and excellent communication skills.
• Curiosity and passion for writing.
• Attention to detail and high editorial standards.
• Proactivity, autonomy, and organizational skills.
• Interest in technology, innovation, and the industrial environment.
• Advanced use of AI platforms: Advanced prompting, customization, and humanization in AI content generation.
• Mastery of digital tools, social media, and content creation platforms.

We Offer

• Permanent contract.
• Hybrid work and flexible hours.
• Innovative projects in a leading company in the sector.
• A dynamic and highly qualified team.

About the Company

Lantek is a leading multinational company in software solutions for the industrial sector, specialized in Industry 4.0 and digital transformation. With over 400 professionals and a presence in 16 countries, we develop technology that helps optimize the manufacturing processes of companies worldwide.