Digital Media Manager (M/F/D)

About the Position

We are looking for an experienced professional who can combine strategic media thinking with hands-on execution of digital campaigns. The role covers media planning, activation, optimization, and close collaboration with both local and global teams.

Location: Warszawa, mazowieckie

Employment Type: umowa o pracę

Responsibilities

• Lead the development and execution of media activation plans aligned with marketing objectives.
• Provide strategic support to CE and global teams (audience translation, platform roles, KPIs, strategic frameworks).
• Develop and update digital channel playbooks, championing best practices.
• Manage end-to-end campaigns across BVOD, YouTube, Online Display & Video channels.
• Monitor and optimize campaigns daily, including A/B testing and test-and-learn initiatives.
• Track, analyze, and report key KPIs (Reach & Frequency, CPV, CPC, budget pacing).
• Collaborate with internal teams, external partners, and media platforms.
• Prepare media recommendations and presentations for annual brand planning.
• Oversee campaign budgets, performance reporting, and financial reconciliations.

Requirements

• 3–5 years of hands-on experience managing programmatic media campaigns (BVOD, YouTube, Display).
• Proven track record in performance-driven campaign optimization and KPI management.
• Experience with media platforms, planning tools, and reporting dashboards.
• Strong ability to work cross-functionally and with external partners.
• Proactive mindset and strong curiosity for digital marketing innovation.
• Excellent communication and stakeholder management skills.
• Strong organizational skills and ability to prioritize.
• Proficiency in Excel and PowerPoint.
• Fluent English required.

Nice to Have

• Experience with additional digital marketing tools and platforms.
• Knowledge of advanced analytics and data visualization.

We Offer

• Opportunity to work in a dynamic and innovative environment.
• Professional growth and development opportunities.
• Competitive compensation package.

About the Company

HRK e-Commerce specializes in recruitment services for the e-commerce industry, while HRK Retail focuses on the retail sector. Our team is dedicated to finding top-tier specialists in sales, digital marketing, advertising, and new media.

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Recruitment Conducted By:

Katarzyna Sipika

HRK Retail, HRK e-Commerce

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