Digital Media Manager
Job description
About the Position
Join the Digital Activation Hub as a Digital Media Manager and take on a key role in planning, launching, and optimizing digital campaigns within one of the most advanced media ecosystems on the market. We are looking for an expert who combines strategic thinking with operational excellence - across Social Ads, Retail Media & Paid Search, and Programmatic & YouTube.
Location: Warszawa, mazowieckie
Work Type: Hybrid
Employment Type: Permanent Contract
Responsibilities
- Develop and enhance digital activation plans. Prepare recommendations for annual media plans and contribute to the creation of global playbooks.
- Define KPIs (reach, frequency, ROAS, CPCV, SOV) and implement a test-and-learn approach.
- Manage campaigns across Meta, TikTok, Pinterest, YouTube, BVOD/SVOD, Google Ads, Amazon Ads, Pacvue, Criteo, CitrusAd.
- Perform daily performance analysis and optimization - pacing, bidding, targeting, creative.
- Collaborate closely with local teams, global stakeholders, creative and analytics units.
- Conduct A/B tests, implement new solutions, and leverage platform betas.
- Report results, generate insights, and prepare business recommendations.
- Support and mentor internal digital traders.
Requirements
- 3+ years of experience in at least two of the following areas: Social Ads / Retail Media / Paid Search / Programmatic / YouTube.
- Proficiency with tools such as Meta Ads, Google Ads, DV360, Amazon Ads, Pacvue, Criteo, CitrusAd, GA4, Tag Manager, and ad verification tools.
- Proven track record in running and optimizing performance and reach campaigns.
- Strong analytical skills and experience working with large-scale budgets.
- Excellent communication abilities and a strong capacity to collaborate with local and global teams.
- Experience working within complex media structures (in-house and/or agency).
- Fluency in English at an advanced level (mandatory).
We Offer
- A global working environment with exposure to the most advanced digital media platforms.
- Collaboration with creative, analytics, and global media teams.
- Access to premium tools and best-in-class digital standards.
- Real influence on the strategic direction of digital activation in the region.
About the Company
HRK e-Commerce is a team that specializes in recruitment services for the e-commerce industry. HRK Retail specializes in providing recruitment services for the retail sector. Our team specializes in finding top-class specialists in the field of sales, digital marketing, advertising, and new media.
Recruitment Conducted By:
Katarzyna Sipika
HRK Retail, HRK e-Commerce
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Recruitment & HR Tech
About the Company HRK S.A. is one of the largest HR management consulting organizations in Poland, specializing in supporting companies in recruiting specialists and managers since 2000. The company operates in teams of experts who specialize in various industry sectors and offers assessment services. Products, Services & Tech Stack Core Solutions Recruitment Support: Assisting companies in recruiting specialists and managers. Assessment Services: Providing evaluation services for employees and candidates. Project Scope & Target Clients Client Base Industries Served: The company offers a sector-specific approach, providing services to various industries including: Construction Banking and Financial Services Shared Service Centers Consumer Goods Energy Pharmaceuticals Engineering Scale Recruitment Processes: HRK S.A. has successfully completed over 30,000 recruitment processes. Employee Support: The company manages payroll and HR services for over 105,000 employees.
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