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Senior Manager - Product Marketing

Mobupps·Salary not specified

Primary stack

MarketingProject ManagementLinkedInCopywritingEmail MarketingContent Creation

Job description

About the Position

We are seeking a Senior Manager - Product Marketing to lead global product marketing strategies for Mobupps, shaping the future of performance marketing.

Responsibilities

  • Develop and execute global product marketing strategies to position and promote Mobupps products across all key regions (US, EU, LATAM, APAC, China).
  • Craft clear, compelling messaging, positioning, and value propositions for product launches, feature updates, and ongoing communications.
  • Lead GTM plans for new products/features including internal enablement, customer communications, and performance analysis.
  • Create and manage a library of high-impact product marketing assets including one-pagers, product notes, customer case studies, videos, product PR, and blog articles.
  • Work closely with the demand gen and regional marketing teams to align content and messaging across email, LinkedIn, events, and webinars.
  • Leverage customer feedback, competitive analysis, and market trends to inform product positioning and content direction.
  • Partner with product, sales, customer success, and design teams to ensure consistent messaging and a unified product narrative across touchpoints.

Requirements

  • 6+ years of experience in product marketing, preferably within adtech, martech, SaaS, or a related B2B tech space.
  • Proven experience managing global product marketing and communications strategies across multiple regions.
  • Exceptional storytelling, writing, and editing skills with a portfolio of high-impact content.
  • Strong project management and organizational skills with the ability to lead multiple initiatives simultaneously.
  • Ability to translate complex product features into clear customer benefits.
  • Experience with LinkedIn content, email marketing, events, and video content creation.
  • Comfort working in a fast-paced, high-growth environment with cross-cultural teams.
  • Bachelor's degree in Marketing, Communications, Business, or a related field; MBA is a plus.

We Offer

  • Competitive compensation depending on experience and skills, with an interesting bonus system.
  • Performance review system with clear criteria for growth and development, regular salary reviews.
  • Working on innovative products that shape the future of performance marketing.
  • Working in a fast-growing, globally recognized adtech company.
  • Corporate psychological trainings and professional development.
  • Unforgettable team events and big company parties abroad.
  • Social package and benefits.

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We are an international advertising network that deals with mobile advertisingMOBUPPS IS EXPERT IN MARKETING AND HAVE A PROVEN ABILITY TO SUCCESSFULLY MATCH BETWEEN PUBLISHERS AND ADVERTISERSPERFORMANCE-ORIENTEDTen years of experience in mobile user acquisition.

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