CRM Marketing Manager

About the Position

Are you an innovative, customer-focused professional? At Mojam, we’re looking for a CRM Marketing Manager who’s ready to revolutionize how we connect with our players! 🚀 If you’re passionate about creating personalized customer journeys and driving retention, we want you on our team. Help us elevate our CRM strategies and build stronger relationships with our community.

Responsibilities

• Manage and optimize the CRM platform to enhance customer engagement, segmentation, and personalization
• Develop and implement a comprehensive CRM strategy, including email, web push, and on-site communications, to increase customer retention and engagement
• Design and execute customer segmentation strategies to ensure relevant and targeted messaging to different customer segments
• Utilize A/B testing to continuously improve CRM activities effectiveness
• Monitor, analyze, and report on the performance of CRM initiatives, making data-driven recommendations for optimization and improvement
• Collaborate with the Marketing, Product, and Analytics teams to align CRM activities with overall company goals and strategies
• Control the production of all necessary materials
• Stay up to date with the latest industry trends, best practices, and emerging technologies related to customer retention and CRM

Requirements

• 2+ years of experience in CRM/ Retention/Email Marketing
• Proficient in using CRM platforms and marketing automation tools
• Detailed expertise in email, web push, and on-site communication retention strategies
• Analytical and data-driven, with the ability to interpret customer data and make informed decisions on CRM initiatives
• Strong copywriting skills, possessing the ability to produce engaging and persuasive content tailored to different customer segments
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments
• Results-oriented mindset with a focus on driving measurable improvements in customer retention metrics and CRM performance
• Continuously seeking opportunities to innovate and improve retention strategies and CRM processes
• Upper-intermediate (B2) English proficiency
• HTML and CSS proficiency

Being well-acquainted with the gaming industry, having a passion for video games (CS ideally) would be a substantial asset

We Offer

• PRO&BRO team you’ll love creating new gaming universes with
• Totally remote work from wherever you grind
• An equipment budget to upgrade your home office
• Flexible schedule with no time trackers since we just focus on results
• A performance-based bonus twice a year for every mojamer as a nod to our shared achievements
• Wellness Bonus for the gym, yoga, dance, massage, therapy, or anything that keeps your energy up
• Level up your skills with our internal knowledge-sharing project Yoda. We also cover training, certifications, English & Ukrainian classes
• Days off and gifts for milestones of your choice (birthday, anniversary, baby arrival, or wedding)
• JAM Activities: workations twice a year in different corners of the world, epic offline teambuilding events, CS2 and Dota tournaments, quizzes, lectures, and plenty of other hangouts for the team
• Plus relocation support, a Maternity/Paternity Leave Policy, a referral bonus, and a whole bunch of other cool perks you can check out here

About the Company

We work in different countries of the world and develop our own products for gamers, which are among the top largest and most successful projects in their segment in the world. Tens of thousands of people from all over the world use our services every day.

In 2015, we launched our first project - a gaming community and entertainment service for Counter-Strike: Global Offensive players. It entered the top 3 in its segment and provided us with an opportunity for further development of the company.

In 2019, we launched the second product, which in 2 years entered the world top-3 in the same segment. At the end of 2021, we launched the third project and there will be more. We want to grow further, so we are always looking for cool professionals to join our team.

Ready to elevate CRM to new heights? We’re excited to see your CV and hopefully welcome you aboard! Let’s add more jam together 🚀

Olena Polozhevych

Recruiter

[email protected]

Contact